F/Nazca Saatchi & Saatchi created a compelling metaphor for the plight of the rainforest in this moving animated short directed by Rene Sampaio and Javier Lourenço for Fundacao Sos Mata Atlantica, a Brazilian NGO striving to preserve the country's flora and fauna as urban sprawl takes over Sao Paolo. Here, plants are portrayed as the casualties of war, pummeled by gunfire and replaced with metropolitan sprawl.
Agency:
F/Nazca Saatchi & Saatchi
F/Nazca Saatchi & Saatchi
Client:
Fundacao Sos Mata Atlantica
Creative Directors:
Fabio Fernandes
Eduardo Lima
Theo Rocha
Head of Art:
Joao Linneu
Copywriter:
Thiago Espeche
Art Director:
Fabiano de Queiroz
Media:
Lica Bueno
Rafaela Queiroz
Juliana Cabral
Planner:
Jose Porto
Monica Bauer
Agency Producer:
Gisele Campos
Production Company:
Fulano Filmes / Flamboyant Paradise
Directors:
Rene Sampaio
Javier Lourenço
Animation:
Flamboyant Paradise
Julio Azamor
Fulano Filmes
Post Production:
Flamboyant Paradise
Julio Azamor
Fulano Filmes
Sound House:
TDL